Phil Barden
CEO - Decode
Janelle de Weerd
Head of Growth - Crobox
Rusty Warner
Analyst - Forrester
James Brooke
Founder & CEO - Amplience
John Raap
Chief Strategy Officer - Attraqt
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Check out our pre-recorded webinar packed full of golden insights on how to use decision science to achieve revenue growth....
There’s no formulaic approach to help retailers predict the impulses and needs of consumers. However, there are some behavioural patterns every retailer needs to know if they are to embrace every opportunity to engage and move their shoppers down the buyer journey.
Decision Science is not a magic formula that provides insight to the mind of a shopper, but it can teach us what triggers a purchase and why we shop the way we do.
Our brain and heart both matter when it comes to retail decision-making and achieving the balance between emotions and rationality can help companies achieve a boost in sales and loyalty.
In this webinar, Attraqt, Crobox and Amplience, featuring Forrester Research and Decode Marketing, talk how decision science can transform online shopper conversion and satisfaction.
What you can expect from the webinar:
- Why effective personalisation focuses on customer value
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What is decision science and how applicable it is to ecommerce
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What are the opportunities to create value for shoppers through decision science
- How to gain an understanding of customer intent and to use this to drive highly relevant shopper experiences
Watch the webinar:
Speakers